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What to expect from the bicycle segment at IAA MOBILITY

From 7 September 2021 to 12 September, the IAA MOBILITY will take place in Munich for the first time as an all-encompassing mobility event at several locations in the city and on the trade fair grounds.

Bicycle brands can be found in the Hofgarten (between Odeonsplatz and Englischer Garten) and on Marstallplatz (about 300 metres further towards the city centre).

The following brands, among others, are represented here (planning status Mid-July, it can be assumed that additional brands will be added): Bergamont, Brose, Bulls, Canyon, Evoc, Fazua, Fit, Flyer, Hercules, Husvarna e-Bikes, i:sy, Kettler, Mubea, Qwic, S’Cool, Schwalbe, Scott, Sharea, Simplon, Specialized, R Raymon, Rebike, Riese & Müller, Rose, Rotwild, Volkswagen Bike Leasing and Zemo. The “Open Space” is accessible free of charge without the need for a ticket.

 

The bikes can be tested under real conditions in the urban infrastructure, explicitly on the cycle paths in the immediate vicinity.

There are no designated test areas on the exhibition grounds themselves, but rather the bikes can be tested under real conditions in the urban infrastructure, explicitly on the cycle paths in the immediate vicinity, such as on Ludwigs-/Leopoldstraße, but also on the cycle paths of the nearby Englischer Garten. As part of the IAA, “Kids World” is also located on Marstallplatz and its programme is aimed specifically at children and families. A pump track invites cyclists of all ages to “pump it up”. In addition, there will be a merry-go-round, face painting for children and many other programme items for young and old.

The “heart” of the IAA MOBILITY – the Messe München exhibition grounds

This is where most of the bicycle brands are to be found, more precisely called the ”Open Space Extended” area.
Two of the nine halls are dedicated to bicycles: Halls B5 and B6. In addition, there is a 4,000 square metre test area on the outdoor grounds, directly adjacent to Hall B6. This is divided into a bicycle and pedelec test track, including ascent and descent ramps, and a “Mercedes-Benz Mountain Bike Experience” with a wide variety of surfaces, berms and other obstacles, which can also be mastered by completely inexperienced cyclists. A dirt jump show will be held 3 times a day.

 

A dirt jump show will be held 3 times a day.

Following brands will showcase their latest products on the trade fair ground, inside and/or outside the halls: A-N.T, Abus, Akkurad, Asfalt, Bergamont, Bosch, Brose, Bulls, Canyon, Cannondale, Chike, Coast Folding Cycles, Coboc, Conway, Coolmobility, Deuter, Dockr, e-flow, Eurorad, Evoc, fahrrad.de, Fahrradwelt Huber, Fazua, Fidlock, Fit, Fixie Inc, Flyer, Gates, Ghost, Haibike, Hartje, Hepster, Hercules, Husvarna e-Bikes, i: sy, Intis, Kettler, Lapierre, Messingschlager, Mubea, MTB Cycletech, Nicolai, Ortlieb, Pegasus, Pendix, Pinion, PowUnity, Qwic, Qio, R Raymon, Rebike, Riese & Müller, Rockshox, Rose, S’Cool, sblocks, Schwalbe, Scott, Sharea, Simplon, SRAM, Storck, Stromer, Super Rent & Tracker, Supernova, Taxxi Trailer, Tern, Uebler, Volkswagen Bike Leasing, Vässla, vit: bikes, Votec, VSC, Winora and Zipp.

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